The agentic OMS for hearing care

Every patient,
heard.

Pinna is the office management system that runs its own front office: AI Agents that answer, qualify and book around the clock, on top of the record that runs your practice.

Claim your practice See how it works
30 days risk-free, no obligation* · Voice-first AI Agents · A named Practice Success Specialist from day one · Noah-connected · HIPAA-compliant
24/7
Every call answered, every inquiry worked, in your voice
386
Appointments booked in five weeks at Beltone Tristate, from 18,574 patients called†
$45,621
Hearing-aid sales logged in the first four weeks, 7 of 9 from tested-not-sold patients†
8×
Rise in the weekly booking rate from week one to week five, as the AI Agents were tuned†
Brought to you by your group or network
AudBossBeltonePivot HearingFuel MedicalStarkeyMiracle-Ear
Members already have a start page waiting, with preferred pricing and terms through their group. Find yours →
The problem

The patient who calls at 7 pm is the patient you lose.

A call that goes to voicemail calls someone else. A trial nobody follows up comes back. A recall on a tickler list never gets dialed. Your front desk is excellent, and it is also closed sixteen hours a day.

Pinna puts ten voice-first AI Agents on that work. They answer the phone within seconds, in the language the patient arrives in, understand what the patient needs, book the right appointment, write the notes, and hand your team a warm, documented conversation at 8 am.

Meet the AI Agents

Ten AI Agents. Press play on any of them.

Each has a name, a job, and a voice. Pinna is voice-first: they answer and make the calls the way your best front-desk person would. Built and reviewed by the Hearing Healthcare Leadership Council.

Casey
Inbound Triage Agent
Pinna Desk
Gives every caller an immediate, friendly response, with no hold times and no waiting. First pick-up during business hours, overflow when the team is busy, and nights, weekends and after hours. Understands why each patient is calling, handles routine needs, and escalates to a person or clinician by your protocols.
Listen
Marley
Marketing Demand Management Agent
Pinna Desk
Turns digital marketing demand into scheduled patient opportunities. Responds immediately to paid-search, website-form and campaign leads, including nights and weekends, follows up consistently, qualifies interest, and moves prospects to a hearing evaluation or consultation.
Listen
Bridget
Appointment Confirmation & Rescheduling Agent
Pinna Desk
Confirms upcoming appointments, updates the record with confirmation status, answers patient questions before the visit, and helps patients feel prepared, reducing no-shows and last-minute cancellations.
Listen
Brenda
No-Show Recovery Agent
Pinna Desk
Calls patients who miss or cancel, offers reschedule options that fit their needs, updates the schedule promptly to fill gaps, and recovers revenue while keeping the experience positive.
Listen
Amy
Patient Data Verification Agent
Pinna Office
Cleans and updates the patient database before any outreach: flags missing, duplicate or doubtful addresses, confirms details with patients directly, and enters verified information into the OMS so staff do not have to.
Listen
Grace
AR Collections Agent
Pinna Office
Calls patients with outstanding balances, explains statements and payment options with professionalism and empathy, collects payments and updates records, and reduces aging receivables while protecting the patient relationship.
Listen
Stacy
Pre-Fitting Instructions Agent
Pinna Recall
Calls patients before their fitting or procedure, delivers the preparation instructions, answers questions, and confirms they understand, so day-of confusion and last-minute cancellations go down.
Listen
Susan
Post-Fitting Instructions Agent
Pinna Recall
Calls patients after a fitting or procedure to check progress, reinforce care instructions, address concerns and identify issues early, and documents the follow-up notes in the record.
Listen
Riley
Patient Re-Engagement Agent
Pinna Recall
Turns the existing database into new care opportunities: tested-not-sold follow-up, technology upgrades, new product launches, open houses and events, and dormant patients due for follow-up. Books qualified patients directly into the schedule and records every outcome.
Listen
Victor
Technical Support Agent
Pinna Recall
Friendly, patient-centered support for hearing technology, whenever patients need it: troubleshooting, connectivity, Bluetooth, app and pairing questions, in clear step-by-step language. Distinguishes technical issues from clinical ones and escalates to your team when needed.
Listen

The AI Agents detect the language a patient arrives in and engage in it automatically: more than 25 languages, including Spanish, Mandarin, Vietnamese, Arabic and Korean.

What Pinna is

AI Agents that do the front-office work, on top of the record that runs the practice.

Named for the job each part does, so it reads like a staff roster, not a feature list.

Front office

Pinna Desk

Casey, Marley, Bridget and Brenda: the voice-first AI Agents that answer every inbound call, turn marketing demand into booked appointments, confirm visits and recover no-shows.

The record

Pinna Office

Scheduling, charting, Noah-connected fittings, serialized inventory and orders, claims, financing and reporting, in one system the AI Agents work inside.

Lifecycle

Pinna Recall

Stacy, Susan, Riley and Victor: pre- and post-fitting instructions, patient re-engagement, and 24/7 hearing technology support, instead of a tickler list.

Analytics

Pinna Insights

One view of inquiries, bookings, show rates, fittings, recall and revenue, by location and across the network.

Explore the product

Every patient, heard.
What it means in practice: every inquiry answered within seconds, every qualified patient booked with notes, every trial and retest followed up, every location visible on one dashboard.
How we do it

AI Agents do the work. A person you know owns the outcome.

We call it human in the loop, and it is the method, not a disclaimer. Every Pinna practice has a named Practice Success Specialist who sets the AI Agents up on your conversations, reads what they did each week, and keeps tuning them with you.

Jenny Junmao-As, Practice Success Specialist, PhysiciansTrust.AI
Jenny Junmao-AsPractice Success Specialist, PhysiciansTrust.AI
1
You set the rules with your specialistPersona, tone, scripts, offers, what gets escalated and to whom. The AI Agents never improvise outside them.
2
AI Agents work every inquiry, around the clockAnswer, qualify, book, confirm, follow up. Every conversation is logged against the patient record.
3
A person is on it immediately, 24/7A clinical question, a complaint, a judgment call: it escalates at once, with the full conversation, to your Practice Success Specialist, or after hours to their teammates, then to your staff if needed.
4
Your specialist reviews the week with youWhat was asked, what was booked, where a script fell short. Changes go in the same week, with your approval.
5
The AI Agents get better on your practiceNot on a generic model of a hearing clinic. On yours: your patients, your providers, your offers, your words.
Never clinical adviceQuestions about results, devices or symptoms go to a provider, with the conversation attached.
Never pretends to be a personPinna is transparent by default, under the persona name you choose.
Never changes without approvalNo script, offer or escalation rule changes unless a person at your practice says so.
Never out of reachYour specialist is a named person with a direct line, not a ticket queue.
Who it’s for

Built for the practice with one location, multi-location practices with two hundred sites, and networks with 1,000+.

Independent practices

One to five locations. A front desk that can’t answer at 7 pm, and a system switch that feels risky.
With Pinna: a front desk that never closes, Desk running alongside your current system from week two, and your data moving with you when you’re ready for Office.
For independents →

Multi-location practices

Ten to two hundred sites, often grown by acquisition, each office with its own system and habits.
With Pinna: one platform every site opens on, configured once and inherited by the next acquisition; migration and go-live handled by our team, site by site or in waves.
For multi-location practices →

Networks and buying groups

A thousand or more locations across members and franchisees. Mixed systems, marketing that lands in voicemail, no single view.
With Pinna: one rollout, one standard of patient experience, your brand and persona set once at network level, reporting that rolls up by location, region and member.
For networks →
Getting started

Thirty days on your real calls. Then you decide.

Pinna comes to you through your group or network. Members already have a start page, with preferred pricing and terms in place. Claim yours, and your Practice Success Specialist puts the AI Agents to work on your real calls for 30 days, on top of the system you run today.* Keep what works; move the record over when you’re ready.

1

Claim your practice

Your page is already built. Claim it; your specialist calls within a business day. Day 1.

2

Your 30-day start

AI Agents work your real calls alongside the desk; weekly reviews with your specialist. Days 2–30.

3

Decide

Keep what works, or walk away with the report. Nothing to undo. Day 30.

4

Office live

Records move, your team trains by role, you open on Pinna Office. Days 31–60.

5

Review

Results by the numbers; Recall and Insights tuned. Day 90.

What practices say
“In fifty years in hearing care I never had a way to go back to every patient we tested and didn’t sell. Pinna’s AI Agents did it in five weeks across our 22 offices: more than 18,000 patients called, 386 appointments on the books, and sales from patients we had written off. Every week it gets better, and my staff are back to doing the work only they can do.”
Marsha Mattingly · Owner, Beltone Tristate · 50 years in hearing care  [Draft quote for Ms. Mattingly’s approval]
HIPAA-compliant · BAA providedNoah-connectedPartner-neutralYour data stays yoursStaff can take over any conversationA named specialist, not a ticket queue
Jenny Junmao-As, Practice Success Specialist

Your practice already has a start page. Claim it.

Not a demo. Your Practice Success Specialist configures Pinna on your practice and the AI Agents work your real calls for 30 days, alongside your front desk, with a review every week.* Keep what works; nothing to undo if it isn’t for you.

Claim your practice